During the World Cup in Qatar (November 20th to December 18th) no beer may be sold in the stadiums. Like the news agency AFP reported, but certain stands will be allowed to serve the cold drink from the opening of the arena up to 30 minutes before kick-off. The stands would also reopen for a short period shortly after the games.
A spokesman for the world association FIFA confirmed AFP-Request that they will “accommodate those who wish to enjoy an alcoholic beverage while respecting local culture”. Accordingly, ticket holders would have access to beer “within the stadium grounds before kick-off and after the final whistle”. Specific times were not given. Inside the stadiums, only the non-alcoholic beer and soft drinks from FIFA sponsors would be offered.
FIFA is caught in a tension when it comes to the beer issue. Qatar is a conservative Muslim country, on the other hand a US brewery is an important premium partner of the world football association.
While alcohol isn’t banned in Qatar like neighboring Saudi Arabia, it’s only sold in a few dozen international hotels and restaurants. Alcohol consumption is prohibited in public. Qatar expects more than a million visitors during the World Cup.